Following the success of the first edition, held as part of the RAISE project, Officinae RAISE returns with its intensive advanced training program promoted by the University of Genoa. For this second edition, the course is aimed at students enrolled in the Management and Marketing of Innovation class (Master’s degree in Management).
The initiative is designed to strengthen students’ entrepreneurial, design, and transversal skills, with a strategic focus on Artificial Intelligence and Robotics—fields that are currently at the heart of major technological and economic transformations.
This new edition builds on the legacy of the recently concluded RAISE project, enhancing its outcomes and consolidating an innovative training model capable of connecting research, industry, and the local territory.
An immersive experience between education and innovation
The program is structured as follows:
– Four Tool Courses, each lasting 4 hours, designed to help participants refine key skills for the ideation and presentation of innovative projects;
– A final full-day session (8 hours), during which participating teams will further develop their project proposals in preparation for presentation to a panel of experts.
Through the contribution of professionals and industry experts, participants will engage in a dynamic and interdisciplinary journey aimed at fostering creativity, entrepreneurial mindset, and the ability to operate in complex environments.
Skills for the future of deep tech
The course aims to train individuals capable of designing and developing innovative concepts and business models in the deep-tech sector, integrating scientific research, technological innovation, and entrepreneurship.
Throughout the program, students will develop skills in:
– Design Thinking applied to emerging territorial challenges;
– Business model development for deep-tech startups;
– Storytelling and public speaking for effective innovation communication;
– Use of AI for business intelligence and the exploration of emerging trends;
– Identification of entrepreneurial opportunities based on AI and robotics applications, addressing emerging needs in key sectors of the Ligurian economy.
A bridge between academia, industry, and territory
Officinae RAISE represents an important opportunity for dialogue between universities, the productive system, and the local context, contributing to the training of professionals capable of understanding and leading innovation.
Program schedule
The course will follow this calendar:
– Tuesday, April 14 (2:00–6:00 PM) | Design Thinking for innovation;
– Tuesday, April 21 (2:00–6:00 PM) | Business model development;
– Tuesday, April 28 (2:00–6:00 PM) | AI for business intelligence;
– Tuesday, May 5 (2:00–6:00 PM) | Storytelling and public speaking;
– Friday, May 22 (9:00 AM–1:00 PM & 2:00–6:00 PM) | Final pitch.

